• Connecting Speakers with Audiences™

How speakers can use social media to increase bookings

How speakers can use social media to increase bookings

How speakers can use social media to increase bookings 2560 1707 I Need A Speaker

Managed properly, your social media presence can help you increase your bookings. If you’re a speaker who is seeking connections with new event planners and audiences, follow these steps:

  • Keep your profile updated in the I Need A Speaker directory. Upload a current resume/CV or list of speaking engagements, and add information as needed.
  • Post samples of your work on YouTube, your personal website, SlideShare, Vimeo, or other platforms, so you can share a link with interested people.
  • Join and/or follow groups of speakers on Twitter, LinkedIn, and Facebook. Be sure to comment on their posts and engage with them, so they become familiar with you.
  • Follow the groups and individuals who may be interested in the topics you discuss.
  • Keep your personal brand consistent across all platforms, using the same background/profile images, typeface (where possible), summaries, tag lines, etc. on each one.
  • Share images of yourself presenting to audiences.
  • Include client/audience testimonials in your social media content to demonstrate that you’ve had past success.
  • Mention upcoming events, tagging the organizations that booked you and promoting their work.
  • Direct people to your website or work samples with a URL.
  • Ask trusted friends, family, and colleagues to live tweet/post when you’re speaking.
  • Conduct pre- and post-surveys to measure audience satisfaction, and share the results online.
  • Write a white paper on your area(s) of expertise, and publish it on LinkedIn and your website.
  • Network virtually, expanding your scope of connections regularly.

Good luck with your promotional efforts!

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